In 90 seconds.
Path IQ scans the answer engines your buyers actually use, measures your share of voice, and attributes the revenue hiding in the dark funnel.
No credit card. Results in about 90 seconds.
No cookies.
No pixels.
No referral headers.
67% of B2B buyers now start research inside an AI assistant — and that traffic is invisible in your analytics.
When an AI assistant recommends a brand, the buyer searches for it directly. The visit lands as "Direct" in analytics — no source, no channel, no credit. That's the dark funnel.
Type your website and work email. Nothing to install.
We read your site and pull your category, description and competitors. Fix anything that's off.
Path IQ runs your buyer queries across ChatGPT, Gemini, Perplexity, Claude and DeepSeek.
AI Visibility Score, share of voice, competitor benchmark and your biggest decision-stage risk.
Engines we scan
Three engines are included on every plan. Add the rest for $10/mo each.
Every audit returns the same numbers your dashboard tracks week after week.
AI Visibility Score
A 0–100 score for how often your brand appears in the decision-stage prompts we test.
Share of voice
Your slice of category mentions versus the competitors AI names instead of you.
Average position
Where you rank when AI lists options — and whether it is improving.
Sentiment and positioning
How engines describe you: recommended, mentioned in passing, or framed as the weaker option.
Dark funnel attribution
AI-assisted journeys that land as "Direct", mapped back to the engine that sent them.
AI Visibility Score
41
Out of 100. Your brand appears in 41% of the decision-stage prompts we tested.
Biggest risk
In decision-stage queries, AI recommends a competitor over you.
Who AI recommends most
Share of voiceFull competitor list unlocks on a paid plan.
Weekly (or daily) scans keep your score, share of voice and competitor benchmark current — with sentiment on every mention.
AI visibility score
56
+15 in the last 30 days
A competitor wins 6 of your decision-stage queries this week.
AI-assisted journeys often land as "Direct" in analytics, so the influence is hidden — not absent. Path IQ maps them back to the answer engine that sent them.
AI recommends a competitor
Buyer searches for that competitor
Lands as Direct in analytics
You never knew AI was involved
Worst leak
A competitor is recommended over you in 6 of your decision-stage queries — and your brand is not mentioned in any of them.
Start with the free audit. Subscribe when you want to track it every week.
billed annually · $59/mo billed monthly
Cancel any time from settings.
See where you stand before you pay anything.
No credit card. About 90 seconds.
Connect GA4, Search Console and your CRM to see the value leaking to competitors — pipeline correlation and revenue impact, not just mentions.
Find out whether it names you — or your competitor.
No credit card. Results in about 90 seconds.